234K
Active SKUs
670
Stores
20
DCs in 16 Countries
50+
Marketplaces
50
Countries
Goals
Achieve end-to-end integration throughout pre-season planning processes
Increase effectiveness and efficiency in the planning and buying processes
Leverage advanced analytics and store-level forecasting in assortment planning
Create the ability to track and reconcile top-down plans with bottom-up buying decisions
Achieve collaboration between teams
Challenges
A heuristic approach in forecasting rather than scientific and data-driven models
Human errors caused by the high usage of chaotic spreadsheets
Lack of collaboration between teams
Benefits
Improving planner productivity through End-to-end integration and digital transformation
Improving real-time collaboration between teams
Localized assortment planning and size optimization made easy
Extensive alerts and exceptions for proactive action
3x Increase in number of stores & service countries
Solutions
“Now each planner can create store clusters within seconds, tailored to their category. Then using those clusters, they can create localized assortments for all of 30+ countries within minutes. We can optimize size breakdowns and the pre-packs for each product based on similar item sales.”
Ebru Sahin, Planning Director, DeFacto
About Company
Defacto, a prominent Turkish fashion retailer, offers a wide range of products, including men’s, women’s, and children’s clothing, as well as accessories, footwear, and home textiles. Known for its trendy and affordable fashion, Defacto caters to various styles and preferences, ensuring there’s something for everyone. The company operates in over 50 countries, including key markets in Europe, the Middle East, and North Africa. Defacto’s extensive network includes more than 650 stores worldwide.
Achievements
96% – User acceptance rate
3X – Increase in number of stores & service countries
Don’t take our word for it
Using Solvoyo’s Markdown Optimization solution, we now can achieve different business objectives. With an AI/ML predictive life cycle forecasting engine, Solvoyo prevents us from taking unnecessary discounts and thus, minimizing margin lost.
Solvoyo has been a very effective solution partner in our fast growth and digital transformation journey. Using Solvoyo’s platform for fashion planning solutions, we were able to bring automation to buy planning and size optimization decisions.
We’ve been using Solvoyo’s PLM solution for our pre-season and in-season planning processes. Solvoyo’s cloud-based PLM solution helps us digitize our manual processes and workflows. The integration between our ERP systems and the PLM solution of Solvoyo has been working well for us.
Using Solvoyo Assortment Planning has provided a huge convenience to us as we replaced our manual methods to achieve faster analysis and decision-making. We can easily see the reference products used in generating new purchase orders and review our buying decisions.
The digital transformation of Penti took a big step as we combined our business processes under one roof. As a result of pre-season planning with Solvoyo, we reduced labor costs, balanced the work distribution across our teams, and most importantly improved decision-making based on data-driven recommendations to pursue our higher targets.
